ST prices / attendance

"We could charge more than £104. Let's say we charged £300. We'd get £2m more in income, but what's £2m to us?

In a transfer discussion you argue about the sum for five minutes. But the difference between £104 and £300 is huge for the fan. We do not think fans are like cows, who you milk. Football has got to be for everyone. That's the biggest difference between us and England."

Bayern club president, Uli hoeness on the clubs season ticket prices.


Often wonder if town could do something similar to bump attendances and avoid 3/4 of an empty ground week after week.

I currently can't afford the price of a season ticket at town with me missing too many games with work but if it was £100 to £150ish then I would buy one for definate regardless of how many games I could commit to. Think this would be similar for many fans

Most of the Premiership clubs could do it without even noticing the pinch , Not sure if we could get away with it though.
I hope that if we ever get a new stadium that the first few seasons something like that could be done , £100 quid for adults and £50 for kids would probably sell us 10000 tickets in a higher division

But do Bayern really need that extra income they'd profit from? no.

But with us every penny matters, we need it.

There are a few issues with reducing the season ticket by say half,

first they would need to sell twice as many to break near even, will we sell 5k plus season tickets, I doubt it,
secondly the admin costs to print and send out that many would cost the club more so again less profit to go the budget
thirdly more fans mean more stewards again that need paying,
Over a certain amount of fans require an ambulance onsite which costs money and lastly more fans also would certainly mean the police would want to attend and they charge an arm and a leg per officer to attend on match days, ( they charge officers at overtime rate and insist we have so many officers when we get over a certain amount of fans)

if we want to be self sufficient and not dependant on JF loans then a realistic ticket price has to be used at both fans can afford but gives the manager some budget as well

But I'm sure a similar thing could be done on a smaller scale, there may be a few problems, but we have so many empty seats that could be filled whilst income isn't affected too much.

It would be a good idea as grimps said if we ever got a new stadium.

I guess it would all depend on if the increased attendance would make up for the reduced pricing.

We had a pay want you want game and the crowd was shit.

Fair enough, thought it was an interesting statement nevertheless.

The way I see it is if they can sell one for £190 to a 65 year old why can't they sell one for £190 to anyone of any age?

Quoted from Grantham_Mariner

The way I see it is if they can sell one for £190 to a 65 year old why can't they sell one for £190 to anyone of any age?

Whatever happend to equality and diversity?

Age discrimination, not that im bothered like.  I guess the consensus is the majorty of people over the age of 65 are more likely to be unable to afford it because of circumstance?

Just to add, I think they should be cheaper, same goes for kids, otherwise parent's would be reluctant to take them in the first place etc?  It's a sales mind trick, so people think "Wow this is a good deal..."